Fundraising events can do a lot of good for a cause or an organization. They can raise much needed funds as well as get the desired message across. Fundraising events are a must for any nonprofits that are trying to make a difference in the community. However, with more than 1.5 million nonprofit organizations in the US, the competition is tough. In order to raise enough money to reach their financial goals, it is important for a fundraising event to stand out from the crowd. Here are 3 ways to do that.
Choose The Venue Carefully
Many fundraising events are held in tasteful ballrooms or in convention centers. One great way to stand out is by choosing fundraising event venues that are outside of what attendees may expect. Nearly any space can be turned into an event venue as long as there is enough space for the attendees. Renting out bowling allies, arcades, or even theme parks are great venue choices because people want to attend events in these spaces. Venues that offer more than just a stage for speeches are a great choice. Zoos make great fundraising event venues for causes that involve children. The options are endless.
Market The Event Across Multiple Platforms
Years ago a few flyers and invitations sent in the mail were the best ways to get an event on the radar for potential attendees. Now, there are plenty of other was to get information about both the cause and the fundraising event out there. Promoting the event across social media is a must. Sending invites via social media is a great way to get more people interested in the event. It’s also important to include information about the nonprofit organization and what its goals are. Pictures from previous events can also help create interest in an event.
Make It A Competition
One thing that draws people out in droves is a good competition. Plenty of people are happy to pay in order to compete against their friends, and it’s even better if the money is going to a nonprofit! There are plenty of fundraising event venues that cater to this purpose. Golf courses are great for hosting fundraising golf tournaments. Parks and other green spaces are great venues for 5k walks and runs that raise money. Anything that can be made into a competition can also be turned into a fundraising event. This is a great way to get more out of a fundraiser.
There are plenty of fundraisers across the US, and standing out from the crowd can be difficult. However, using a unique venue, being active on social media, or making the event a competition can help get the community interested.